Tip Tuesday - What's the difference between Company and Personal LinkedIn pages?

tip tuesday Feb 04, 2020
 

What's the difference between a company LinkedIn page and a personal LinkedIn page?

Which one should someone use when they're trying to create awareness about
their business, generate leads and increase their influence in their network?

You will see three different types of things on the feed. Number one is you'll see profiles posting. You will see people commenting on second and third degree connections. You will see the activity of those second and third degree connections. The third thing that you'll see is advertisements from company pages that have been promoted. Companies won't show up on your feed unless you advertise. If you want to advertise you have to have a company page.

So, prioritize posting on a personal page even if you are trying to promote a company!

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Tip Tuesday - What note should I add when sending connection requests on LinkedIn?

tip tuesday Jan 28, 2020
 

When someone is sending a connection request on LinkedIn, what should they add to the Add Note Section of the connection request?

You can customize a connection request instead of sending a blank template. Include a personal note with the invitation and make sure to actually engage with the person before requesting to connect. Be authentic!

What someone should say when sending a connection request is something personal and customized to that person.

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Tip Tuesday - What should I do if I only have 5 min to spend on LinkedIn?

tip tuesday Jan 21, 2020
 

If I only have five minutes in a day to spend on LinkedIn, what should I do to get the most bang for my time?

Whether it be visibility that is important to you, credibility or even getting on the phone with people, you have 5 minutes to do it! Figure out what your goal is on LinkedIn and strategize a plan to do it in 5 minutes.

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Tip Tuesday - What should I do if I want to connect with someone on LinkedIn but they have not accepted my connection request?

tip tuesday Jan 14, 2020
 

What should someone do if they really want to connect with someone on LinkedIn, but that person has not accepted their connection request yet?

What you should do if somebody didn't accept your connection request is start engaging with their content. Start liking, commenting, and when they look at your profile, because eventually they will, since you keep coming up in their notifications, they will notice that they have a pending invitation from you.

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Tip Tuesday - What are the elements of a GREAT LinkedIn profile photo?

tip tuesday Jan 07, 2020
 

What are the elements of a great background photo on my LinkedIn profile?

What makes an effective, on-brand background photo for me?

Does the background photo show up differently on mobile compared to desktop?

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Tip Tuesday - How can I reach more of my ideal demographic on LinkedIn?

tip tuesday Dec 31, 2019
 

How do I find the people on LinkedIn that I want to build relationships with?

For instance, how do I find attorneys?

Is there another way to find who I'm looking for rather than only using the search option?

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Tip Tuesday - How can I save a LinkedIn profile as a PDF and why would I want to do that?

tip tuesday Dec 24, 2019
 

How can I save someone's LinkedIn profile, or even my own profile, as a PDF?

What is the use of saving a LinkedIn profile as a PDF?

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Tip Tuesday - What is the best way to review the profile of one of my connections?

tip tuesday Dec 17, 2019
 

What is the best way to review the profile of one of my connections?

What is the purpose of reviewing your connection's profile?

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Tip Tuesday - What do I say to connections who want to meet in person, but I'd rather not?

tip tuesday Dec 10, 2019
 

What do I say to connections who are direct messaging me on LinkedIn and want to meet in person, but they're not really telling me what the suggested meeting is about?

I don't really have time to meet in person, but I don't really know what to say to kindly let them down.

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Tip Tuesday - How do I use advanced search filters on LinkedIn?

tip tuesday Dec 03, 2019
 

How do I use advanced search filters on LinkedIn? 

How do I know what to search for?

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